Core Web Vitals: Their Real SEO Impact in 2025

Mar 5, 202510 min

Core Web Vitals in 2025: What Really Changed

Google integrated Core Web Vitals as official ranking signals in 2021, but in 2025, their weight in the algorithm has significantly increased.

LCP — Largest Contentful Paint (target: < 2.5s)

INP — Interaction to Next Paint (target: < 200ms)

CLS — Cumulative Layout Shift (target: < 0.1)

Our tests across 34 client sites show:

**+18% average positions** for pages moving from "Poor" to "Good"

**-24% bounce rate** correlated with CWV improvement

**+12% conversion rate** on optimized e-commerce pages

Our team offers a free audit of your campaigns.