AdsMirable — Agence Google Ads & ChatGPT Ads

SEA — Search Engine Advertising

SEA Agency — Search Engine Advertising Excellence

The union of data, artificial intelligence and search expertise for superior acquisition performance on Google Ads and Microsoft Ads.

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Data Intelligence

Predictive analysis and data modeling to anticipate search trends and maximize every euro invested.

AI Bidding

Proprietary bidding algorithms combined with native Google and Microsoft solutions for ultra-precise bidding.

Cross-Channel

Unified Google Ads + Microsoft Ads + SEO + GEO strategy for complete search ecosystem coverage.

Advanced Attribution

Custom attribution models to understand the true conversion journey and optimize accordingly.

Automation & Scripts

Custom scripts and automations to optimize at scale with precision and without manual intervention.

Competitive Intelligence

Real-time monitoring of competitive strategies and market opportunities to stay one step ahead.

SEA Agency in Paris: cross-channel Search Engine Advertising

SEA covers all paid advertising on search engines. We combine data, AI and expertise for superior performance.

Cross-channel SEA: Google Ads + Microsoft Ads

We systematically add Microsoft Ads to Google Ads: CPCs 20-30% lower, premium B2B audience, unique LinkedIn integration.

Multi-touch attribution and OCI

This approach reduces lead volume by 35%... but increases generated revenue by +180%.

Custom Google Ads scripts

Real-time alerts on budget drift, CTR drops or CPA spikes — surveillance classic agencies never deliver.

Method

Our Process

01

Discovery

Deep dive into your business, data ecosystem and objectives.

02

Architecture

Design of your custom and optimal SEA campaign structure.

03

Activation

Campaign, audience and automation deployment.

04

Continuous Intelligence

Continuous learning and data-driven optimization every week.

Frequently Asked Questions

What exactly is SEA?+
SEA (Search Engine Advertising) covers all paid advertising on search engines — primarily Google Ads and Microsoft Ads (Bing). Each click costs a price that depends on competition, Quality Score and bidding strategy.
What's the difference between SEA, SEO and SEM?+
SEM is the umbrella term covering all search engine visibility levers. It splits into SEA (paid), which delivers immediate results but stops with the budget, and SEO (organic), which builds durable visibility. The ideal strategy combines both.
What's the minimum budget to start with SEA?+
We recommend a minimum media budget of €1,500 to €2,000/month so Smart Bidding algorithms can learn and optimize effectively.
What is your approach to SEA?+
Our SEA approach combines data, AI and human expertise. Clean account architecture, proprietary automation scripts, predictive bidding, multi-touch attribution and offline conversion import.
Cross-channel SEA: why add Microsoft Ads?+
Bing captures 25-30% of searches in France, with a more B2B, older and wealthier audience than Google. CPCs are on average 20-30% lower and competition is weaker.
How do you measure SEA performance?+
SEA KPIs depend on your objective. For lead gen: CPA, conversion rate, lead quality. For e-commerce: ROAS, average order value, profit. The best advertisers manage on PROAS (Profit ROAS) rather than raw ROAS.

SEA Agency in Paris: Google Ads + Microsoft Ads

Our cross-channel SEA approach systematically adds Microsoft Ads to Google Ads to capture an additional 25-30% of searches. Let's talk.

SEA Across France and International Markets

From Paris to Lyon, Marseille, Toulouse, Bordeaux — across France. Multi-country programs across UK, US, DACH, Benelux with a bilingual team.

Industries our SEA — Search Engine Advertising agency serves

Our SEA — Search Engine Advertising agency works with businesses of every size across many industries. Our cross-sector expertise lets us adapt our methodology to your specific business context:

E-commerceB2B SaaSFinance & FintechHealthcare & MedicalReal EstateEducation & EdTechB2B ServicesRetailLuxury & PremiumIndustryInsuranceTravel & Hospitality

Discover our other services

Our 360° Search offering covers every digital acquisition lever. Explore our other areas of expertise:

Google Ads Agency→Microsoft Ads Agency→SIA — Search Intelligence→SEO Agency→Landing Page Optimization→Free SEA Audit→

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