French agency based in Paris. We help international brands break into the French market — and French companies expand globally.
Adsmirable
Microsoft Ads

Microsoft Ads Agency — Bing & the Microsoft Network

Unlock the untapped potential of Bing Ads and the Microsoft network to reach a premium B2B audience at lower CPCs.

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Bing Search Ads

Search campaigns on Bing with CPCs 20-30% lower than Google for often more qualified audiences.

Microsoft Audience Network

Display on MSN, Outlook, LinkedIn Audience Network to reach premium B2B audiences.

LinkedIn Profile Targeting

Targeting by job title, company and industry via the unique Microsoft-LinkedIn integration.

Google Ads Import

Migration and optimization of your Google Ads campaigns to Microsoft Ads.

Microsoft Shopping

Bing Shopping campaigns for e-commerce retailers looking to diversify traffic sources.

Advanced Remarketing

Remarketing lists and similar audiences to reconvert your qualified visitors.

Microsoft Ads Agency: tap into Bing, the underrated SEA channel

Microsoft Ads accounts for 25-30% of searches in France, with an older, wealthier, more B2B audience than Google.

Why Microsoft Ads is strategic in 2026

Demographically different audience: average age 45, 37% earning > €100k/year, 30% in management positions.

  • CPCs 20-30% lower than Google Ads
  • Native LinkedIn targeting: job title, company, industry (Microsoft-exclusive)
  • Direct Google Ads campaign import
  • Microsoft Advertising Partner: AdsMirable's official status

LinkedIn Profile Targeting: the exclusive advantage

Targeting by job title, function, industry, company size, skills — impossible to replicate anywhere else.

Our Process

01

Bing Audit

Analysis of your current Bing presence and growth opportunities.

02

Microsoft Strategy

Personalized action plan complementing your Google strategy.

03

Deployment

Campaign creation or migration with Bing-specific optimizations.

04

Optimization

Weekly monitoring and optimizations to maximize Microsoft Ads ROI.

Frequently Asked Questions

Is Microsoft Ads really worth it in 2026?+
Absolutely. Bing captures 25-30% of searches with an older, wealthier, more B2B audience. CPCs run 20-30% cheaper than Google Ads — it's one of the most profitable and overlooked SEA channels.
Can we import our Google Ads campaigns?+
Yes. Microsoft Ads offers a direct import tool. We then make adjustments: reduce CPCs by 15-20%, adapt ads to Bing's format, and activate LinkedIn extensions.
What LinkedIn targeting is available?+
Microsoft acquired LinkedIn in 2016, giving professional-profile targeting impossible to replicate elsewhere: job title, function, seniority, industry, company size, skills.
What is the minimum budget?+
We recommend starting Microsoft Ads with 20-25% of your Google Ads budget. For a new account, a minimum of €800-€1,000/month lets the algorithm learn.
Is AdsMirable a Microsoft Advertising Partner?+
Yes. AdsMirable is an officially certified Microsoft Advertising Partner with up-to-date certifications across the full Microsoft Ads ecosystem.
Is Microsoft Ads relevant for e-commerce?+
Yes. Bing Shopping offers lower competition than Google Shopping and cheaper CPCs. Direct integration with the Google Merchant Center feed simplifies launch.

Microsoft Ads Agency in Paris

AdsMirable is an official Microsoft Advertising Partner. For B2B advertisers, Microsoft Ads is a strategic channel too often ignored.

Discover your Microsoft Ads potential.

Bing Ads / Microsoft Ads Across International Markets

Bing holds significant market share in the US (10-15%) and the UK. Our mastery of LinkedIn Profile Targeting (Microsoft-exclusive) unlocks unique B2B opportunities.

Industries our Microsoft Ads agency serves

Our Microsoft Ads agency works with businesses of every size across many industries. Our cross-sector expertise lets us adapt our methodology to your specific business context:

E-commerceB2B SaaSFinance & FintechHealthcare & MedicalReal EstateEducation & EdTechB2B ServicesRetailLuxury & PremiumIndustryInsuranceTravel & Hospitality

Discover our other services

Our 360° Search offering covers every digital acquisition lever. Explore our other areas of expertise:

Google Ads Agency→Cross-channel SEA→SEO Agency→Microsoft Ads Landing Pages→Case Studies→Free Microsoft Ads Audit→

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